| 000 | 00771nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | 4888 | ||
| 008 | 250217s9999 xx 000 0 und d | ||
| 010 | _a2014001649 | ||
| 020 | _a9781137279569 | ||
| 050 | _aHF5415.1255.Y68 2014 | ||
| 082 | _a658.8'27--dc23 | ||
| 100 |
_aYoung, Antony _97011 |
||
| 245 | 0 |
_aBrand Media Strategy: Integrated Communications Planning in the Digital Era/ Second Edition _cAntony Young |
|
| 260 |
_bPalgrave Macmillan; _c2010; 2014 |
||
| 300 |
_a242p; _c24x16cm |
||
| 520 | _aIntegrated Communications Planning in the digital era | ||
| 546 | _aEnglish | ||
| 650 |
_aHF5410-5417.5 Commerce- Business- Marketing. Distribution of products _97012 |
||
| 650 |
_aInternet marketing _97013 |
||
| 650 |
_aSocial Media _97014 |
||
| 942 | _cBK | ||
| 999 |
_c4888 _d4888 |
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