TY  - BOOK
TI  - Color Sells: : Choose the right colours for your package
SN  - 9789887928386
PY  - 2020///
CY  - Hong Kong; 
PB  - SendPoints Publishing Co; 
KW  - NC997-1003 Commercial art. Advertising art
N2  - Color psychology shows that color has great influence on our mind, and it has been widely applied in product packaging to achieve great success in boosting sales.This book shows the critical roles that color plays in branding and marketing, and introduces the basics of color theory
ER  -