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Mediating the Tourist Experience : From Brochures to Virtual Encounters / Lester, Jo-Anne; Scarles, Caroline

Contributor(s): Material type: TextTextPublication details: USA; Routledge; 2016Description: 294p; 21x15cmISBN:
  • 9781138255609
Subject(s): DDC classification:
  • 659.19'91-- dc23
LOC classification:
  • G155.A1L4346
Summary: Traditionally, tourism media has referred to the image of destinations constructed through media texts such as brochures and postcards, with increasing attention towards other mediascapes such as films and television. Yet, with prolific advancements in technologies of media communication, such traditional formats have experienced a shift in the productive and consumptive practices through which they come into being. The possibilities of production and subsequent consumption are unequivocally changing the ways in which tourists imagine, understand and engage with destinations. This book therefore explores the role of tourism media and mediating practices in the development of non-linear processes of communication and understanding as both producers and consumers come together to negotiate the tourist experience.
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Item type Current library Collection Call number Status Date due Barcode
Book Book SAF Reference Library Geography. Anthropology. Recreation. G154.9-155.8 199.327 (Browse shelf(Opens below)) Available

Traditionally, tourism media has referred to the image of destinations constructed through media texts such as brochures and postcards, with increasing attention towards other mediascapes such as films and television. Yet, with prolific advancements in technologies of media communication, such traditional formats have experienced a shift in the productive and consumptive practices through which they come into being. The possibilities of production and subsequent consumption are unequivocally changing the ways in which tourists imagine, understand and engage with destinations. This book therefore explores the role of tourism media and mediating practices in the development of non-linear processes of communication and understanding as both producers and consumers come together to negotiate the tourist experience.

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